Tia Tackles
A digital event series featuring expert-led discussions on women's health topics. During it’s run, I oversaw every aspect of production, creating engaging conversations that drive awareness and connection around key health issues.
Partnerships
For Tia's digital panel discussion events, I selected and partnered with like-minded brands to curate giveaways tailored to each health topic, boosting attendance, driving leads, and expanding exposure—all while supporting women’s wellness journeys.
Goal
Generate and nurture new leads
Re-engage existing leads and members
Drive member participation and conversion
Increase bookings for Tia’s endometriosis care services
Performance Highlights - Tia Tackles Endometriosis
967 total registrations
654 live attendees (68% attendance rate)
420 new leads generated through event and post-event engagement
85 leads converted to consultations or membership inquiries
230 existing members engaged through attendance or follow-up activities
28% increase in endometriosis service line bookings within two months post-event

